2027 visitor attraction, experience and tour trade events - global
It's here, the quick guide to all of the 2027 tourism events for visitor attractions, experiences, tours, DMOs, destinations and suppliers.
Download the PDF printable and take a look at the travel, tourism, destinations and experiences trade event links by month below.
You can also find full details of each event and who they're suited best to in my full guide to travel and tourism trade events.
Want more travel tech events? Check out this brilliant global travel and tourism tech events and conferences database by Mark Lenahan via Travel Massive.
📆 2027 events by month
TBC means the 2027 date or venue hasn't been announced yet. Dates move every year, so check before you book.
January
NFAN annual conference - Doncaster
BALPPA AGM - London
FITUR - Madrid
Destinations Holiday & Travel Show - Manchester + London
Excursions Group Travel Show - London
EAG360 amusements & leisure expo - London
February
The Nordic Marketplace (ETOA) - Copenhagen
UKinbound Annual Convention - Newcastle
Cultural Enterprises Conference (ACE) - Birmingham
Scottish Attractions Marketing Conference - Edinburgh
ALVA council reception & dinner - UK, venue rotates
March
ITB - Berlin
British Tourism & Travel Show (BTTS) - Birmingham
Ticketing Professionals - Manchester
Meitheal - Killarney
Tourism NI Meet the Buyer - Belfast
English Tourism Week - England-wide
April
Arival 360 Europe - Bilbao
VisitScotland Connect - Glasgow
London Experience Week - London
IAAPA Expo Middle East - Abu Dhabi
May
Museums + Heritage Show + Awards - London
IMEX - Frankfurt
IPW - New Orleans
Arabian Travel Market - Dubai, date TBC
Asia Amusement & Attractions Expo (AAA) - Guangzhou
June
IAAPA Expo Asia - Osaka
SHOP Shoulder & Off-Peak (ETOA) - London
BIAZA annual conference - UK, venue rotates
AIM Conference (independent museums) - Chatham
VisitEngland Awards for Excellence - England, venue TBC
Group Leisure & Travel Awards - London
IWTTF & Awards (Women in Travel CIC) - London, date TBC
BALPPA Summer Experience - overseas, venue TBC
National Attractions Marketing Conference - Drayton Manor
July / August
It's holiday time ⛱ Except:
AMA Conference (July) - Leeds
September
UKinbound Inspire - London
IAAPA Expo Europe - Vienna
IFTM Top Resa - Paris
Skift Global Forum - New York
EAZA zoos & aquariums conference - Europe, venue rotates
BALPPA Autumn conference - UK, date and venue TBC
October
Arival 360 - Atlanta
Visitor Attractions Conference (VAC) - London
Tourism Innovation Summit (TIS) - Seville
Flavours of Ireland - London
Group Leisure & Travel Show - Milton Keynes
Youth & Student Travel Summit (BETA) - Liverpool
Adventure Travel World Summit (ATTA) - Almería
FutureTravel Summit - Barcelona
Immersive Experience Summit - London, date TBC
Digital Travel Marketing Conference - London, date TBC
November
World Travel Market (WTM) - London
Global European Marketplace (GEM) - London
Land, Leisure & Tourism Show - Birmingham
Museums Association Conference - UK, venue rotates
ASVA Conference (Scottish attractions) - Scotland
IAAPA Expo - Orlando
BTO Be Travel Onlife - Florence
Phocuswright - Fort Lauderdale
TourWeek - USA, date and venue TBC
December
Travolution European Summit - Paris
It's Christmas 🎄
Monthly / all year
Travel Massive - meetups worldwide
Tourpreneur Shindigs - online + in person
NFAN FAM trips - UK farm attractions
Arival webinars - online
UKinbound member networking & FAM trips - UK-wide
Want to suggest an addition or correction? Get in touch.
This guide is a conclusive summary of the 2027 travel and tourism trade and industry events around the world designed for attractions and experiences, destinations and DMOs, OTAs and travel tech and connectivity brands.
It is updated annually so has the most up to date information on tourism B2B and trade industry events.
This guide was compiled by Catherine Warrilow, founder of The Plot, a brand strategist and marketing expert in the visitor attraction sector.
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